The National WWII Museum

The National WWII Museum

  • When people visit New Orleans, museums aren’t necessarily top of mind.

  • How do you pull tourists away from the celebratory attractions of the French Quarter to visit an historical exhibit?

  • You reposition The National WWII Museum as an entertainment property, and dramatize each immersive experience as if it were a movie title.

Tokyo Video

Print 2 row

The Road to Tokyo Shadow

Outdoor

Berlin Video

Berlin Poster Shadow

Berlin two row Print

We captured actual features from the exhibit and crafted a human story around them.

We used innovative in-market media to make people rethink their New Orleans agenda.

Aresenal billboard

video half

right image

Results