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For the past year, PETERMAYER's Brand Joy Lab has studied the emotional connection between brands and consumers through a survey of more than 3,000 Americans. In this first report, we unveil the potential of joy to drive consumer happiness and brand growth. Dive into our findings to understand what we call the Joy Factor.
Tandemonium: 5 Occasions That Americans Are Redefining
Is nothing sacred? Why can’t Santa wait until Thanksgiving? Why do we eat breakfast food at 4 p.m.? A look at changing occasions across the U.S.
Tandemonium: 5 Occasions That Americans Are Redefining
Is nothing sacred? Why can’t Santa wait until Thanksgiving? Why do we eat breakfast food at 4 p.m.? A look at changing occasions across the U.S.
Joy In Advertising: 10 Brands That Succeed
Discover how top brands succeed in advertising by infusing joy into their campaigns. Explore key strategies for creating positive brand experiences.
Joy In Advertising: 10 Brands That Succeed
Discover how top brands succeed in advertising by infusing joy into their campaigns. Explore key strategies for creating positive brand experiences.
How To Infuse Joy Into Daily Brand Interactions
Learn practical strategies to infuse joy into daily brand interactions, enhancing customer satisfaction and creating memorable experiences.
How To Infuse Joy Into Daily Brand Interactions
Learn practical strategies to infuse joy into daily brand interactions, enhancing customer satisfaction and creating memorable experiences.
